Your hub for all things optimization.

Building an Optimization Program with Simple’s Tyler Bullen

If you ever catch yourself wondering what it takes to establish and manage a successful optimization program look no further than Simple’s Optimization Manager, Tyler Bullen. As the Optimization Manager Tyler handles all of the A/B testing that occurs on Simple’s website, as well as the company’s data analytics. In case you’re unfamiliar with Simple [...]

Read more

Opticon Sponsorship Announcement : Optimizely’s Annual Conference

PORTLAND, Ore. - April 15, 2015 -  -- On June 17th-18th 2015, roboboogie, a customer experience optimization agency is sponsoring Optimizely’s second annual optimization conference, Opticon. The conference will take place at Pier 27 in San Francisco, CA. This will be the third Optimizely event roboboogie has sponsored in the past 12 months as a [...]

Read more